Welcome to Pedia®- The Encylopedia Network
The mission of the PediaNetwork® is to provide consumers with EXACTLY the information they want, EXACTLY when they want it, from an independent third-party consumers can trust and remember, about the products and services that consumers want to buy.
The PediaNetwork® publishes consumer information encyclopedias on products and services, as well as the companies that provide them. The PediaNetwork® is 100% consumer aligned, 100% transparent and fully embraces the Project VRM (Vendor Relationship Management) principles and goals.
Wherever consumers encounter the PediaNetwork® logo, they can be assured that the information they are seeing has been screened for high-value and accuracy, and that consumers always have control over all aspects of the information. The PediaNetwork® employs a self-correcting mechanism that gives consumers ("anyone, anywhere, at anytime") the right to object to any information they believe is not credible and the PediaNetwork® will contact the provider who will then have the option to "substantiate, modify or pull" the information.
The PediaNetwork® embraces all of the principles and goals of Project VRM, consumers can be assured that the PediaNetwork® is AT ALL TIMES - pro-consumer. No "native ads" - no "surveillance" - no interruptions - nothing consumers don't want. Consumers at all times have complete control over their data and may opt-in or opt-out at their sole discretion.
PediaNetwork® Marketing News:
The Future Is The Place To Be
20 Mar 2017 at 12:01am
When I'm shooting my mouth off at some conference the question I get most frequently is this, "What's the future of advertising?"I have no fucking idea what's going to happen 10 minutes from now, how the hell am I supposed to know what's going to ...
Ad Industry's Dangerous, Misguided Policy
15 Mar 2017 at 12:01am
A coalition of advertising trade associations joined the Trump administration yesterday in calling for the rejection of an FCC regulation created to protect consumers by restricting the collection and sharing of personal information by internet se...
Another Decade, Another Miracle
13 Mar 2017 at 12:01am
This is one of those blog posts you write when you?re on a transatlantic overnight flight and you haven't slept a fucking wink and you?re groggy from taking way too many drugs that aren't doing shit. But you have to be alert when you land because ...
State Of The Agency World
8 Mar 2017 at 1:01am
I was interviewed recently on "Marketing Today." The topic of the interview is the state of the agency world. Here is the interview.
Ad Industry Lost At Sea
7 Mar 2017 at 12:01am
If we had access to the internal financials of WPP, IPG, Omnicom, Publicis and Dentsu, here's what I think we would find.We would find that in the past decade they have invested heavily in technology, data and analytics and not at all in creativit...
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